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Customer implementation story

Candy MIX Gold: visits, electronic orders and dealer inventory

A regional confectionery distributor connected sales-representative visits, electronic orders, accounts receivable and inventory across branches and dealers.

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Client
Candy MIX Gold
Industry
Distribution of confectionery and food products
  • Recording of sales-representative visits in real time
  • Route management and control of task completion
  • Electronic orders from a mobile device
  • Branch and dealer visibility: sales, inventory and agreement terms
  • Accounts-receivable monitoring in the customer context

Evidence level

Evidence boundaries

Evidence level
Verified mechanism
Implementation scope
Recording of sales-representative visits in real time · Route management and control of task completion · Electronic orders from a mobile device · Branch and dealer visibility: sales, inventory and agreement terms · Accounts-receivable monitoring in the customer context · Reporting across key areas, including economic indicators · Inventory visibility from the central warehouse to dealers
Operating model
Not disclosed
Measurement window
The public source does not state one measurement period; this page presents the verified implementation mechanism.
What is verified
The implemented mechanism is shown. Outcomes without a verified period, baseline and method are not published.
Country
Uzbekistan

Digital order journey

From a sales representative’s visit to an inventory decision - without a separate manual report.

Follow the verified Candy MIX Gold process - a sales representative records the retail-outlet visit and order while managers receive connected data on accounts receivable, sales and inventory across branches and dealers.

Choose a stage or watch the order journey advance automatically.

01 · Visit

Record the route, tasks and completed retail-outlet visit

Action in the process
The sales representative follows the assigned route and records the customer visit in real time.
What the system connects
The visit is connected to the sales representative, retail outlet, route and completed tasks.
What the manager sees
The supervisor sees field execution without polling employees or relying on approximate assessments.

End-to-end inventory visibility

One product - three inventory levels.

Inventory is reviewed together with sales and product movement from the central warehouse through the branch to the dealer.

01

Central warehouse

The inventory available for allocation to branches and dealers.Starting point for replenishment decisions

02

Branch

Regional sales and inventory represented in the shared distribution view.Visibility without waiting for a separate report

03

Dealer

Partner inventory and sales connected to the applicable agreement terms.Timely review of the dealer’s inventory position

Process change

From disconnected operations to one distribution view.

Before Smartup

  • Sales-representative visits and task completion were not recorded in one system.
  • Orders were written by hand and entered again after the visit.
  • Accounts receivable and branch or dealer inventory became visible with a delay.

After implementation

  • Routes, visits and sales-representative tasks are visible in real time.
  • The electronic order is created on a mobile device at the retail outlet.
  • Sales, accounts receivable, inventory and economic indicators are connected for management review.

Implemented operating model

What Candy MIX Gold connected in one distribution process

  • Recording of sales-representative visits in real time
  • Route management and control of task completion
  • Electronic orders from a mobile device
  • Branch and dealer visibility: sales, inventory and agreement terms
  • Accounts-receivable monitoring in the customer context
  • Reporting across key areas, including economic indicators
  • Inventory visibility from the central warehouse to dealers

Decisions by role

One order journey - four management answers.

01

Sales and Logistics Lead

What is happening across the regions now?

Reviews visits, orders, sales and inventory across branches and dealers in one structure.
02

Supervisor

How is each sales representative executing the route?

Checks the route, completed visit, assigned tasks and the order created at the retail outlet.
03

Finance

Which accounts-receivable positions require attention?

Reviews the customer’s receivables in the context of current sales activity and the next commercial decision.
04

Owner / CEO

Which data supports the distribution decision?

Uses connected reporting on sales, inventory and the relevant economic indicators.
SolutionA solution for FMCG/CPG distribution without blind spotsPlatform moduleSFA: field sales automationExpert resourceWhat is DMS (Distributor Management System)
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Book a 30-minute process review

We will review your distribution process and define the first execution workstream, 3–5 pilot KPIs and data requirements.

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