Distribution is part of the business
The company manufactures or distributes goods and manages sales, retail outlets, inventory, deliveries or accounts receivable.
Manufacturer or distributorSkip to main contentYou Smartup We agree together Discuss a referral
Referral program
You introduce us to a company. Smartup handles sales and implementation.
Discuss a referralYou make the introduction. Smartup takes it from there.
We agree together
Referral credit, status and reward
You
Introduction and initial context
Smartup
Qualification, sales and implementation
First, we agree on terms and obtain the client’s consent to be contacted.
The referral program is for people who recognise a client need but do not plan to sell and implement the product themselves. Share contact details with the prospect’s consent. The Smartup team will check whether the product fits the need, conduct a process review and take on the full engagement. Terms and rewards are agreed before the lead is shared and documented separately.
WHO SMARTUP IS FOR
First, we assess the need, not the contact
A good referral starts with clear business context. These signals help us quickly decide whether an introduction makes sense.There is an operational challenge
The company needs to connect its field team, orders, warehouse, deliveries, payments and management actions in one process.
An SFA, DMS or ERP needThere is a decision owner
A business owner or a sales, operations, finance or IT leader responsible for the outcome is ready to discuss the need.
Access to the process ownerTHE REFERRAL JOURNEY
Four stages - no selling required from you
Open a stage to see what happens after the introduction. Referral status is shared through the agreed process.01You share the context+
With the prospect’s consent, tell us who they are, what they need to solve and who we can discuss it with.
A clear reason for the introduction02Smartup checks the fit+
We check product fit, whether we are already in active discussions with the company and whether we can accept the referral.
A confirmed next step03We review the processes+
The Smartup team meets the process owners, clarifies the initial information and defines a suitable starting scope.
An agreed focus for the discussion04We handle sales and implementation+
Smartup prepares the solution, manages the deal and takes responsibility for the agreed project. Referral terms are documented separately.
Smartup takes on the workWHAT TO SHARE
Five details are enough for a first conversation
You do not need to prepare a technical specification or sell the product. We need brief, verifiable context without unnecessary personal data.- 01
Company name, country and industry
- 02
The role of the person responsible for the process
- 03
The challenge the company wants to solve
- 04
How the process works today and where it breaks down
- 05
Confirmation of consent to be contacted by Smartup
WHO DOES WHAT
A referral does not make you an implementation provider
Roles are defined upfront: you make a trusted introduction, while Smartup qualifies the opportunity and manages the full commercial and project cycle.Introduction and initial context
- Obtain the prospect’s consent
- Share the need and the process owner’s contact details
- Do not promise features, prices or timelines on Smartup’s behalf
Qualification, sales and implementation
- Checks whether the product fits the need
- Conducts the review and prepares a proposal
- Manages the agreed project and client communication
Referral credit, status and reward
- Referral acceptance criteria
- The process for status updates
- Commercial terms and the basis for payment
REFERRAL CREDIT RULES
Clarity before contact details are shared
We confirm the rules for each referral before active work begins, so both sides have the same expectations.01Contact details are shared only with the prospect’s consent.
02Smartup checks for an existing active deal or an already attributed source.
03A referral is accepted only after Smartup confirms it.
04An introduction does not guarantee a sale, implementation or reward.
05The payment amount, basis and procedure are documented in a separate agreement.
BEFORE THE INTRODUCTION
What participants need to know
Who can refer a potential client?
A Smartup client, consultant, entrepreneur, industry expert or other professional contact who understands the company’s need and can introduce us to the process owner.
Which companies are a good fit for Smartup?
Manufacturers and distributors that need to manage distribution, field sales, inventory, deliveries, accounts receivable or retail execution. The Smartup team checks whether the specific need is a fit.
What should I share to get started?
The company name, country and industry, the contact person’s role, a brief description of the need and current process, and confirmation that the person consents to being contacted by Smartup.
What if Smartup is already talking to the company?
Before starting work, we check existing contacts and the source of the opportunity. If discussions are already active or a referral has already been credited, the new contact may not meet the referral credit criteria.
How are status and rewards determined?
Acceptance criteria, the status update process, and the payment basis, amount and procedure are agreed before the lead is shared and documented separately. There is no universal public reward rate.
How does the referral program differ from the partner program?
In the referral program, you only introduce the teams; Smartup handles sales and implementation. The partner program is for those who want to learn the product, sell, implement or support clients.
Know a company that could benefit from Smartup?
Let’s discuss the client’s need, how to make the introduction and the referral terms. Contact details are shared only with the client’s consent.